Changes in consumer attitudes
Storopack previously saw a shift towards paper products, perceived to be more sustainable than plastic, but during the pandemic sales of plastic protective packaging soared. In the UK, Storopack saw an increase of 42% in 2020 against the previous year.
Pre-pandemic there was huge media focus on plastic, particularly in the packaging market. As a supplier of both paper and plastic products Storopack’s approach has always been to promote an objective and fact-based assessment of plastics. Based upon their own research on the environmental impact of different materials throughout the supply chain they are confident in the sustainability of the products they supply. By working closely with their distribution partners and order fulfilment centres, Storopack continue to remain well-informed and able to meet the growing demands of consumers for sustainable packaging.
Last year saw an interesting shift in the attitude of consumers. From seeing plastic as an unnecessary and wasteful packaging material, they were now looking for their goods to be displayed and delivered safely and hygienically. Being a supplier to medical and pharmaceutical companies across Europe, Storopack have long championed the hygienic properties of plastic. Of course, there was also a large element of apathy as people became more concerned about getting their goods and less on how they were packaged.